- 4 min
Interview: Mike Ciprari, SJC Drums
A industry leading brand SJC Custom Drums was not always had the weight that it has today. This February IH&CO was able to sit down with...
- 2 min
WHATS TO LOVE ABOUT DESIGN?
Someone recently asked me what I like about design. This was a question I had never heard asked before. This was something I never asked...
- 10 min
Powerful Trademarks
A company’s trademark is its most valuable asset. True, the mark may have little value when it is first introduced to consumers. But...
